Harsh PorwalJun 10, 2025
Great experience with Pier39 so far. The team is responsive, fast, and easy to work with. The offers feel well-matched to our audience, and we’re already seeing a significant increase in additional revenue.
Company
Paceline is on a mission to turn movement into meaningful rewards. The app incentivizes healthy behavior by rewarding users for staying active, and has built a loyal, health-conscious community that deeply values alignment between physical wellness and financial wellness.
Enhance the post-purchase experience with offers that aligned with users' values.- Drive additional revenue without disrupting the core product flow.
- Give users more reasons to come back and engage with Paceline's offering again.
That's where Pier39.ai came in, to help turn everyday checkout moments into delightful, high-intent brand touchpoints.
The Partnership
Paceline partnered with Pier39.ai to integrate curated brand offers into the post-purchase journey. The idea was simple: deliver real value to users by introducing them to high-quality, like-minded brands, without needing to discount or chase low-LTV promotions.
Early Results
These early signals showed strong alignment between Pier39’s platform and Paceline’s mission-driven audience.
Why Paceline Chose Pier39.ai
For Paceline, this wasn't just about monetization. It was about improving the customer journey in ways that felt useful, relevant, and true to the brand. The key reasons they partnered with Pier39.ai:
1. Super Easy to Set Up
The Pier39 integration was fast, seamless, and required minimal lift from the Paceline team—went live in 2 days.
2. Better Experience, Less Work
Customers get access to brands they'll love without Paceline needing to spend BD bandwidth establishing one-off deals.
3. Incremental Revenue
Pier39.ai adds a new income stream without touching existing pricing or user workflows.
4. Repeat Engagement
By introducing quality offers at just the right moment, Paceline gives users a reason to come back and redeem credits.
What's Working
So far, we've seen a few things really click:
Quick, Lightweight Integration
The Pier39.ai team had Paceline live in under 2 days with a clean iframe-based setup and custom UI polish.
Curated Brand Alignment
Paceline had full control over which offers showed up, prioritizing wellness-forward and mission-aligned partners.
No Disruption, Just Value
The experience sits after the transaction so it adds value without interrupting Paceline's core flow.
Fast Learning Loops
Pier39.ai continuously iterates on layout, offer order, and brand mix based on user clicks and feedback.
What We've Optimized So Far
This has been a collaborative test-and-learn rollout. Based on early signals, here are the five key areas we've optimized:
The User Experience
The end user response has been encouraging:
- Offers feel relevant to their lifestyle
- The experience is seamlessly embedded after checkout
- The UI is clean, fast, and easy to engage with
- It reinforces Paceline's positioning as a wellness-first, rewards-driven platform
Looking Ahead
Paceline is continuing to scale its wellness rewards ecosystem and Pier39.ai will be part of that journey. Next steps include:
- Expanding brand partnerships to reach a wider set of users
- Testing new creative formats to lift CTR and conversions
- Exploring how Pier39.ai can help drive engagement across Paceline's broader user lifecycle
- Improving dashboard accessibility: Based on Anil's suggestion, we're exploring a smart workaround to Shopify's limitations by creating a pin-able landing page that links to the Pier39 dashboard—so partners like Paceline can easily monitor and optimize performance.
Unlike "set-it-and-forget-it" tools, Pier39 is designed to be a high-engagement layer that partners actively revisit to track earnings and optimize outcomes.
Want to see how Pier39.ai can help your brand monetize post-purchase moments without discounting or disruption?
Visit Pier39.ai or reach out at hello@pier39.ai
