Harsh PorwalJun 24, 2025
We’re super excited. We’ve already seen users coming back and redeeming their gift cards.
The Challenge
ProStylingTools runs two Shopify storefronts, a D2C store and a wholesale store.
As Prostyling continued to grow, the team faced the following key challenges:
They already offer multiple stacked discounts on-site.- Margins are under pressure from rising tariffs.
- The team is lean, and the founder handles most of the frontend work himself.
- Their checkout flow is already optimized with bundles and upsells.
They had limited room to experiment with traditional levers. When they first saw Pier39.ai, they were skeptical.
We’re always looking for growth opportunities that don’t require more dev work or add marketing overhead. Pier39.ai stood out as something we hadn’t tried: post-purchase monetization and customer retention.
The Setup
Pier39.ai worked with both of their storefronts to activate new revenue right inside the post-purchase experience. The team added reward placements on the thank you page, order status page, and confirmation email. Because the site already had multiple active promotions, they asked the Pier39.ai team to switch from discount codes to gift cards. This way, customers could still stack offers without interfering with the site’s pricing strategy.
"We asked the Pier39.ai team to switch from discounts to gift card rewards. They implemented it almost immediately. The turnaround was impressive."
Starting Small
To minimize distraction, Gui initially placed the widget near the bottom of the order status page. He wanted to test it quietly, without impacting the user experience.
"I was skeptical before, and so was my partner. We started by placing it below the fold. Even then, it performed way better than expected."
What Went Live
Pier39.ai curated offers from brands that aligned with ProStylingTools’ beauty-forward audience:
These offers weren’t random! The Pier39.ai personalization algorithm matched the mindset of someone who had just purchased premium beauty tools. The experience felt seamless and on-brand.
The Results
 Storefront |  Click-ThroughRate |  Avg. Gift CardValue |  Earnings perTransaction |
|---|---|---|---|
| D2C Store | 6.03% | $28 | $0.25 |
| Wholesale Store | 7.98% | $31 | $0.22 |
Customers are coming back to redeem their gift cards, helping to drive repeat purchases automatically.
Looking Ahead
Now that they’ve validated the performance, ProStylingTools is expanding their approach.
- They’re moving the widget higher on the page
- They’re adding more offers to the widget
- Considering joining Pier39.ai’s ad network as a brand partner
They’ve turned what started as a test into a new growth lever, one that runs quietly in the background and doesn’t burden the team.
Why It Matters
Gui built their Shopify Plus setup himself. He’s highly selective about what gets added to the site. Stability and customer experience come first.
We’ve built our Shopify Plus setup ourselves, and we’re cautious about adding anything that could break or distract. Pier39.ai felt like a native extension, not a distraction.
With Pier39.ai, ProStylingTools added a retention and revenue engine inside the checkout. No new discounts. No dev cycles. Just pure profit and loyalty, on autopilot 🚀
Want to see how Pier39.ai can help your brand monetize post-purchase moments without discounting or disruption?
Visit Pier39.ai or reach out at hello@pier39.ai
